Experience You Can Trust

Your Financial Future Elevated.

We seek to foster genuine connections and deliver peace of mind. It’s important that our clients learn to traverse the complexities of finance with confidence and clarity.

At Wheeler Wealth, we’re more than just financial advisors – we’re partners on a journey toward financial success, dedicated to serving our clients with the highest degree of professionalism, care, and respect.

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LEADERSHIP

Price Wheeler, AIF®, CPFA®

CHIEF EXECUTIVE OFFICER
Price Wheeler, a seasoned professional in the finance industry, is the founder and serves as the Chief Executive Officer for Wheeler Wealth.

As a dedicated husband, father of three young boys (Jack, Jett, and Jordy), and Navy Veteran, Price’s commitment extends beyond the boardroom, where he passionately serves both his family and clients alike.

With a focus on fostering long-term relationships and delivering personalized financial solutions, Price embodies integrity and dedication in every aspect of his life and work. Armed with his military background and a wealth of financial expertise, he is unwavering in his pursuit of excellence.

His mission is to set Wheeler Wealth apart and redefine wealth management and retirement plan advisory services. The world is in a state of rapid change and our boutique approach blends cutting-edge technology delivering unparalleled service to withstand volatility. We are committed to navigating the disruptions of our time by incorporating the latest tools and strategies to optimize financial success.

Community impact and giving back is a huge part of his family. Price and his sister Paige Widener founded the Wheeler/Widener Benefit Foundation. This 501(c)(3) public charity is a passion project bringing together their two families to give back to their local communities.

In his free time, Price and his wife Aimee love playing sports with their boys. He is an avid surfer, loves to play golf, and doing just about anything at the beach.

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Meet the Team

Mark Tucker, CFA®

Chief Investment Officer
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Mark Tucker, CFA®

Chief Investment Officer
Mark serves as Chief Investment Officer for Wheeler Wealth. He is responsible for the research coverage of all sectors in our portfolios as well as the day-to-day oversight and management of trading. He has extensive experience creating and managing equity and total portfolio strategies, in addition to managing taxable assets and developing strategies to minimize taxes with the opportunity to enhance returns.

Following college, Mark started his investment career in equity research before moving to the investment management side of the business. He worked in trading and research before transitioning to a portfolio management role. Mark has over 23 years of investment experience and 19 years of discretionary portfolio management experience. Mark most recently oversaw over $1 billion in high-net-worth client portfolios comprised of individual equities, fixed income securities, exchanged traded funds and mutual funds.

Mark is a holder of the right to use the Chartered Financial Analyst® designation, receiving his charter in 2005. A Chartered Financial Analyst (CFA®) charter is a designation given to those who have completed the CFA® Program and completed acceptable work experience requirements. The CFA® Program is a three-part exam that tests the fundamentals of investment tools, valuing assets, portfolio management, and wealth planning.

Mark and his wife, Heather, have two children. When not in the office, Mark enjoys an occasional game of golf, spending time with his family and pursuing volunteer activities. Mark is currently the president of his homeowner’s association, former board member for his church and past board chair of his church Preschool.

Ronna Jones

Planning and Education
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Ronna Jones

Planning and Education
As Head of Planning and Education at Wheeler Wealth, Ronna leads the firm’s efforts to expand its financial planning services and empower clients with the knowledge to make informed decisions, particularly in retirement planning. Passionate about financial wellness, she provides the guidance and resources necessary to help individuals and businesses build confidence in their financial futures.

Ronna’s commitment to financial education is deeply personal. Widowed as a young mother, Ronna faced the complexities of navigating life’s uncertainties. Her experiences reinforced the critical importance of preparation and long-term planning. She is dedicated to helping others make financial decisions that protect families and create lasting, generational impact.

In addition to overseeing comprehensive planning services, Ronna leads Wheeler Wealth’s employer retirement plan education initiatives, ensuring employees have the tools to navigate their benefits effectively. She holds her Series 7 licensure and is committed to continuous learning, regularly pursuing professional development to stay current with industry trends and best practices.

Before joining Wheeler Wealth, Ronna held leadership roles in local businesses and began her career as a teacher, honing her skills in education and communication. With a background in teaching and a deep-rooted passion for financial literacy, she is dedicated to Wheeler Wealth’s mission of fostering financial confidence and well-being in the community.

Heather Bailey

Strategic Partnerships
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Heather Bailey

Strategic Partnerships
Heather is a seasoned financial services professional with deep experience in asset management and business development. As head of Strategic Partnerships at Wheeler Wealth, she cultivates relationships with key partners to drive firm growth and enhance advisor collaboration.

Before joining Wheeler Wealth, Heather held leadership roles at some of the world’s largest financial institutions, including State Street Global Advisors, Prudential, and Bank of America. At SSGA, she was an executive in the institutional business, spearheading national intermediary distribution efforts. She also became a sought-after national speaker, advocating for greater representation of women in finance.

Heather’s career reflects a strong commitment to innovation, strategic growth, and industry leadership. At Wheeler Wealth, she continues to foster meaningful partnerships while championing inclusivity in financial services.

Outside of work, Heather is an avid skier, runner, and outdoor enthusiast who values balance and personal growth.

Paige Widener

Marketing and Creative Strategies
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Paige Widener

Marketing and Creative Strategies
As the head of Marketing and Creative Strategies at Wheeler Wealth, Paige brings fresh energy and innovation to the firm’s branding, outreach, and client engagement. With a keen eye for design and a passion for storytelling, she helps shape the firm’s voice and visual identity, ensuring Wheeler Wealth connects with clients in meaningful and impactful ways.

Paige plays a vital role in developing marketing initiatives that enhance brand awareness, foster client relationships, and support the firm’s continued growth. Her creativity and strategic approach allow Wheeler Wealth to communicate complex financial concepts in an engaging and accessible manner.

A former Division 1 collegiate volleyball player at the University of South Carolina, Paige brings discipline and teamwork to her role. She holds not one but two master’s degrees, underscoring her commitment to both personal and professional growth.

Outside of work, Paige chases after her son, fueling her passion for creativity and finding inspiration in the energy of family life.

In addition to her work at Wheeler Wealth, Paige is actively involved in philanthropic efforts as a board member of the Wheeler/Widener Benefit Foundation, furthering her commitment to making a positive impact in the community.

With her unique background and expertise, Paige is excited to help elevate Wheeler Wealth’s presence and strengthen connections with clients and the community as the firm continues to expand.

Shane Hanson

President, Retirement Plan Advisory
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Shane Hanson

President, Retirement Plan Advisory
Shane Hanson is a distinguished financial professional with a wealth of experience spanning over 12 years in the financial services industry. As President of Retirement Plan Advisory, he leverages his vast knowledge and experience to guide clients towards making informed decisions.

Shane’s accomplishments in the industry are impressive, having successfully consulted more than 2,500 retirement plans in his career. He holds various sales records at multiple recordkeepers, most recently with Empower in 2022.  Most importantly, he is known for his commitment to plan sponsors, participants and his mastery of the retirement plan industry.

Shane’s unwavering dedication to his clients, community, and the financial services industry has earned him numerous accolades, including being named one of the “Top 100 Wingmen” by National Association of Plan Advisors.

Through his exceptional leadership, vision, and commitment to his clients, Shane has established himself as a respected and accomplished leader in the financial services industry. Shane’s academic background is just as noteworthy as his professional achievements. He is an alumnus of Chaminade University of Honolulu, graduating magna cum laude with a bachelor’s degree in Communications. During his time at Chaminade, he was a team captain on the basketball team and received all-conference honors.

Beyond his professional life, Shane is passionate about giving back to the community. In 2011, he founded the Freedom Youth Foundation, a non-profit organization that provides sports and financial literacy programs to foster youth.

Shane is also a devoted husband and father to four children, who are the pride of his life. In his free time, Shane loves playing pickleball, basketball, and getting outdoors. He believes family comes first and is committed to maintaining a balanced lifestyle.

Cristina Hansen, CPFA®

Director of Client Service, Retirement Plan Advisory
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Cristina Hansen, CPFA®

Director of Client Service, Retirement Plan Advisory
Cristina Hansen is the Director of Client Service and leads the Retirement Plan Advisory service team, providing guidance and support to ensure the team achieves its objectives. She also identifies new business opportunities, develops proposals, and expands the retirement plan advisory practice.

Cristina graduated from Boise State University with a Bachelor’s in Business Administration, specializing in International Business and Finance. During her time at BSU, she gained valuable experience as a Sales and Marketing Intern for State Farm Insurance and as an Energy Efficient Promoter/Intern for Idaho Small Business Development Center (ISBDC) in the Energy Efficiency Program. After graduation, she worked for Baxter BioScience as a Human Resource Intern in Singapore.

Over the past decade, Mrs. Hansen has specialized in managing retirement plans and providing individual attention to each client’s unique needs and objectives. She understands the complexity of providing a company retirement plan and works to ease the process for both plan sponsors and participants, by providing fiduciary support with plan administration, compliance, and investments. Cristina holds the Certified Plan Fiduciary Advisor (CPFA) designation, Series 65 registration, and Life Insurance License.

Outside of work, Cristina enjoys spending time with her husband and two young children, baking, trying out different foods, and staying active by enjoying the outdoors.